
SheetMagic
SheetMagic embeds AI chat agents and 64 custom formulas into Google Sheets, supporting web scraping, lead discovery, data enrichment and content generation. Text and scraping formulas are available for free.
Updated: 2026-10-26
What is SheetMagic?
SheetMagic embeds AI chat agents and 64 custom formulas directly into Google Sheets, and uses web scraping capabilities to pull external data into spreadsheets. It is ideal for teams working on table-driven growth, sales and SEO tasks, transforming spreadsheets into intelligent workbenches for executable tasks. It keeps data acquisition and analysis within the same interface, eliminating the need to switch back and forth between crawlers, spreadsheets and documents.
Who is it for?
- Teams that perform growth, sales lead generation or SEO operations using Google Sheets and need to complete data acquisition and processing within spreadsheets.
- Users who need to scrape web data in bulk (such as supplier information, competitor prices, and reviews) and do not want to maintain crawlers.
- Individuals who want to complete lightweight automation using spreadsheets instead of separate tools, reducing technical barriers and costs.
Key features
4AI Chat Agent
Engage in direct conversations within the spreadsheet to complete tasks such as lead discovery, data enrichment, competitor pricing monitoring, monthly SEO audits, and large-scale content generation. Embed analysis instructions within the spreadsheet, with results automatically populating the corresponding cells.
64 Custom Formulas
Includes =AITEXT() for text generation, =FINDLEADS() for lead discovery, data cleaning and classification, etc. Simply drag and fill to run in bulk on each row, making it ideal for large-scale spreadsheet processing—configure once and reuse multiple times.
Web Scraping (Web Scraping)
Extract structured data from web pages and populate it into spreadsheets, such as grabbing the contact information of service providers in a certain location or competitor prices. It eliminates the need for separate crawler tools, and non-technical users can complete the collection.
Free Tier Available
Free trial for text and scraping formulas, no card required and no expiration date; video and most image models require a paid plan, which you can upgrade to as needed—verify first, then pay.
How to use SheetMagic
- First install the free version to try the text and scraping formulas, confirm the output format meets your needs, and then decide whether to expand usage.
- When using formulas like =FINDLEADS, specify the location, industry, and quantity parameters to make the results more controllable and avoid returning too much irrelevant data.
- Tasks involving videos or images require a paid plan.
- upgrade as needed to avoid accidental charges.
- First verify if the free features meet your needs.
- Turn frequent tasks into templates for direct reuse later.
- If you're already using Google Sheets to manage your sales pipeline or content calendar, integrating SheetMagic lets you replace tasks that used to require copy-pasting or writing scripts with formulas.
- Start by testing text generation in a single column to ensure consistent quality, then drag the formula down the entire column to gradually replace manual workflows.
Traffic & popularity
Data month Sep 2026
SheetMagic receives about 1.2K visits per month and ranks #14,213,120 worldwide.
Monthly visits
12 monthsTraffic sources
- Direct39.3%
- Search34.0%
- Referrals10.0%
- Social6.5%
- Mail3.3%
- Other6.9%
Top countries
- United States52.7%
- Philippines25.9%
- India21.4%
Estimated from third-party traffic data.
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