Palette.fm

Palette.fm

Palette.fm is an online tool for colorizing black-and-white photos. It offers more than 20 color filters and keyword fine-tuning, supports batch processing, and allows for high-definition image export. It is suitable for people who restore old family photos and creators who work with historical materials.

AI Image Tools#AI Image Generation#Image Editing#Visual Creation

Updated: 2026-10-27

What is Palette.fm?

Palette.fm is a website that does just one thing: turning black-and-white photos into color ones. It takes three steps to upload, choose a filter and download, and the official says the result comes out in seconds, and you can try it first without registering. The model behind it comes from years of research. The official emphasizes that the difference between its colorization and common solutions lies in small details such as skin tone, light, hands and lips, rather than applying a layer of brownish-purple tone overall. The site is operated by a team based in Porto, Portugal. The official states that it has 6.6 million users, a rating of 4.9, has processed a total of 54 million photos, and also offers a one-time purchase option for the paid version.

Who is it for?

  • People with old photo albums at home: Family group photos from ancestors and pictures of parents when they were young, who want to see what the original colors were.
  • Researchers of family trees and local history: Restore color to archival photos for use as illustrations in articles.
  • Documentary filmmakers and content creators: Colorizing historical materials for visual storytelling creates a more immersive experience than pure black-and-white.
  • Secondhand and antique sellers: Make old object photos clearer, making it easier for buyers to judge their material quality and wear and tear.
  • Photography enthusiasts: Experiment with different color grading directions on old negatives before deciding whether to retouch them.

Key features

6
1

Instant Colorization

Upload a photo and get a color version instantly; the official states it takes just a few seconds, and the free tier allows unlimited previews of different results.

2

More than 20 color filters

The same negative can be adjusted to different color grading directions, and official cases are categorized and displayed by light, flowers, interiors, history, and clothing.

3

Keyword Tuning

You can use keywords to modify local colors before downloading, and the official says you can continue adjusting based on the automatic results.

4

Batch Upload

Drag multiple photos at once, suitable for processing an entire photo album in one go. The official has not specified the upper limit for a single batch upload.

5

Watermark and Resolution Tiering

Free previews come with watermarks and are low-resolution, while paid plans provide full-resolution final products without watermarks.

6

Two payment options

Annual subscription starting at $72, with a tier of 480 photos per year; you can also purchase a one-time credit package starting at $49, with the credits valid for two years.

How to use Palette.fm

  • Preview and select filters for free: The free tier allows you to switch filters repeatedly to see the results, but the images come with watermarks and low resolution.
  • Pay only when you're satisfied with a choice.
  • Don't overdo the fine-tuning: The platform focuses on natural skin tones and lighting, and excessive keyword changes may lead to color deviation.
  • Choose a payment method based on usage: It's more cost-effective to purchase a one-time credit bundle if you process dozens of photos at once, and consider an annual subscription if you use the service extensively over the long term.
  • Colorization is inference, not restoration: AI infers colors based on the image, and "AI Colorization" should be labeled when used in historical scenarios.
  • Confirm authorization before public release: Old photos may involve others' portrait rights, and you must obtain the consent of the right holders before commercial use.

Traffic & popularity

Data month Sep 2026

Palette.fm receives about 530.4K visits per month and ranks #75,257 worldwide.

Monthly visits
530.4K
▲ 20.2% vs last month
▼ 11.5% vs 3 mo. ago
Global rank
#75,257
of all websites
Bounce rate
36.7%
leave after one page
Avg. duration
0:49
per visit
Pages / visit
2.10
per visit
Country rank
#26,750
in its top market

Monthly visits

12 months
1.5M1.1M750.0K375.0K0
Oct 2025Apr 2026Sep 2026

Traffic sources

  • Direct47.3%
  • Search42.0%
  • Referrals4.7%
  • AI assistants4.0%
  • Social2.0%

Top countries

  • United States22.3%
  • India6.6%
  • Mexico4.6%
  • United Kingdom4.2%
  • Ukraine3.8%

Estimated from third-party traffic data.

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Palette.fm
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