Scaletrics
A continuous optimization platform for advertising delivery teams. According to the official website, it can perform algorithm-level monitoring of advertising assets such as search terms, keywords, and landing pages, automatically intercept low-intent search terms, screen high-conversion candidate words, and provide full-funnel audits and expert coaching services.
Updated: 2026-10-27
What is Scaletrics?
Scaletrics' official website positions itself as a "Modern PPC Operating System", which entrusts the most labor-intensive parts of search advertising—checking search terms one by one, monitoring keyword decline, and analyzing landing page performance—to algorithms for continuous processing. The official data dashboard displays conversion rate improvements, the number of low-intent queries intercepted, and the amount of wasted budget calculated based on a rolling 30-day baseline, and claims that the average account can save more than 15% of its annual budget each year.
Who is it for?
- PPC campaign managers who manage multiple advertising campaigns simultaneously and cannot keep track of them manually
- Agencies whose budgets are continuously consumed by low-intent search queries and who want to improve budget utilization
- Campaign management teams that need to systematically refine search terms and supplement keyword test matrices
- Small and medium-sized merchants who lack dedicated optimization manpower and want to codify expert experience into processes
Key features
6Search Term Optimization
The official website states that it uses large language models to interpret the commercial intent of each search query one by one. Queries with low relevance or no purchase signals are automatically identified as negative keywords and interception suggestions are provided, with an auditable reasoning process for each one.
High-Intent Search Term Extraction
The official website states that it will extract high-performing queries into candidate keywords, mark them for testing over a 30-day window.
Keyword Lifecycle Monitoring
The official website states that it continuously tracks the CPA and conversion rate trajectory of each keyword, distinguishes real declines from daily fluctuations, and triggers replacement tests in a timely manner.
Landing Page Performance Analysis
The landing page is listed as one of the seven core modules on the official website. It monitors the ad algorithm's reading quality of the page and provides improvement suggestions.
Search Term Auto-Classification
The official website states that it categorizes each term by brand, competitors, and broad intent, and continuously monitors shifts and new competitor movements.
Expert Accompaniment
Each self-service plan comes with a dedicated contact and unlimited onboarding sessions, and the official website also offers a free full-funnel audit.
How to use Scaletrics
- First, book a free Full-Funnel Audit on the official website, let experts review your account structure, tracking and funnel from start to finish, then decide which modules to choose.
- The official website states that modules can be purchased individually, with a starting price of $75 per month, and the Complete Suite of seven modules costs $600 per month.
- it is recommended to first purchase the most painful Search Term module to verify the effect.
- After connecting to Google Ads, the official website promises to complete a full account analysis within 24 hours, and then review pending negative keywords and keyword tests one by one in the dashboard.
- The official website states that most customers can see a reduction in waste and an improvement in CPA within 4 to 8 weeks.
- Don't rush to adjust the ad structure in the early stage.
- instead, accumulate a data baseline for a period of time first.
- If you don't want to do it yourself, you can consider the Enterprise Lite or Agency managed version, where the official team will operate it on your behalf.
Traffic & popularity
Data month Sep 2026
Scaletrics receives about 1.8K visits per month.
Monthly visits
5 monthsTraffic sources
- Direct37.5%
- Search35.9%
- Referrals10.4%
- Social7.0%
- Display ads3.3%
- Other5.9%
Top countries
- Turkey100.0%
Estimated from third-party traffic data.
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