Feigua Data
Feigua Data provides short video and live e-commerce data analysis, covering Douyin, Kuaishou and Bilibili. It includes tools for product selection, influencer selection, advertising placement, marketing public opinion and influencer distribution management, targeting brands and influencer teams.
Updated: 2026-10-26
What is Feigua Data?
Feigua Data is a short video and live-stream e-commerce data analysis platform. Its official website states that it helps achieve a double harvest of e-commerce sales and marketing volume, with data capabilities covering three major platforms: Douyin, Kuaishou, and Bilibili. The product matrix is divided by platform and scenario, including Feigua Douyin, Feigua Kuaishou, Feigua Bilibili, as well as Feigua Yitou for advertising delivery, Feigua Zhitou for live-stream operation, Feigua Pince for marketing public opinion, and Feigua Zhixing for influencer distribution management. The official claims that AI algorithms cover all scenarios of e-commerce and marketing.
Who is it for?
- Brand e-commerce directors: Need to conduct competitor analysis, product selection and delivery effect evaluation.
- Live operation and advertiser teams: Need to monitor traffic, materials and conversions, and optimize advertising delivery structure.
- Marketing and PR teams: They need to track category public opinion and changes in brand reputation.
- MCN and influencer distribution teams: Need to manage influencer databases, sample sending processes and business performance.
Key features
6E-commerce and Live Streaming Big Data Analysis
Officially stated to be based on Douyin's full-scenario interest e-commerce, it helps achieve a win-win between product and efficiency through e-commerce trend prediction, data analysis of own products and competitors, and influencer data analysis. The data analysis is carried out around three clues: products, influencers and content, which can correspond to different business links such as product selection, influencer cooperation and content operation respectively.
Ad Delivery Analysis
FeiGua YiTong integrates data from advertising delivery platforms such as Jiliang Ads, Jiliang Qianchuan, Jiliang Xingtu, and Local Promotion, and monitors the advertising materials and traffic delivery actions of categories and brands in an all-in-one manner; the analysis results can be used to review the performance of materials and adjust the delivery structure.
Live Operation Management
Feigua Zhitou supports automatic full-scene video playback, driving live operation with data, optimizing ad placement capacity, and evaluating anchors' valid orders.
Marketing Public Opinion Analysis
Feigua PinCe focuses on niche categories and provides data analysis of Douyin marketing and public opinion to enhance brand voice and reputation.
Influencer Distribution Management
Feigua Zhixing provides recommended influencers, influencer CRM, sample management, and intelligent accounting of business performance.
Industry Research Reports
Regularly release online consumption insights and live-stream e-commerce monthly reports for categories such as pets and fast-moving consumer goods; the content of the reports is publicly available for reference to understand the overall market and trends.
How to use Feigua Data
- Cross-verify platform data with the background data of your own store, as there is often a difference between the estimated value and the actual transaction volume.
- For advertising analysis, it is recommended to conduct hierarchical comparisons based on creatives, target audiences and time periods.
- simply looking at the total expenditure can easily lead to wrong conclusions.
- Live screen recordings and competitor content involve platform rules.
- confirm authorization and copyright boundaries before secondary dissemination.
- When the team uses it, they should unify the data definitions and naming specifications to avoid inconsistent meanings of indicators seen by different positions.
- The core difference between business data platforms lies in the breadth of data coverage and the timeliness of updates.
- When selecting a platform, it is recommended to first conduct a round of verification in your familiar industry: compare whether the data provided by the platform is consistent with your existing factual basis, and then decide whether to make a long-term purchase.
Traffic & popularity
Data month Sep 2026
Feigua Data receives about 91.3K visits per month and ranks #360,372 worldwide.
Monthly visits
12 monthsTraffic sources
- Direct60.5%
- Search33.5%
- Referrals3.9%
- Social1.7%
- Display ads0.4%
Top countries
- China85.8%
- Singapore4.0%
- United States3.5%
- Australia1.6%
- Taiwan, China1.5%
Estimated from third-party traffic data.
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